Let me be your tour guide through this little piece of marketing.
Firstly, “Studies Show“…You see so much “Studies Show”, “Science Says” and “Experts Think” that it is now an ambiguous term that really has no meaning…at least to me…in marketing.
Next, the word “MORE”…in big capital letters…actually it’s “MORE WHOLE GRAIN”
There is no confusing what the word MORE means. And, whole grain is obviously referring to a characteristic of the product in the box.
Then the soft words…in small “can help”….these are the words that make everything…vague. Kind of like when a friend asks you if you will help him move on the weekend and you reply “Possibly”.
Then the BIG FONT “manage weight”..not capitals…but bigger then any other letters on the entire front of the box..except for the product name.
“Manage” is an interesting term. It doesn’t mean lower, it could mean increase, more than likely it means ’stay the same’
When you manage […]

Original post by Brad Pilon

Sometimes the path of Primal transformation includes a series of upendings. It’s in part a process of uprooting daily habits that don’t serve your well-being. Maybe it’s a re-envisioning of your identity from an unhealthy, tired, or otherwise plagued person to that of a strong, fit, confident individual. More than likely, it’s about overturning oft-taught if not long held conventional thinking about healthy living. When we embark on our Primal path, we likely anticipate at least some of these changes, but what about the conflict prompted by other people’s grappling with the Primal Blueprint as we reflect it? What is it about our Primal process that upsets other people’s apple carts and provokes sometimes exaggerated resistance? See what reader Evan has to say.
Dear Mark,
I’ve been following the PB for a year and a half now and am proud to consider myself a diehard. I’m stronger, fitter, leaner, and for […]

Original post by Mark Sisson

Just some random stuff I’ve either discussed or thought about in the last few days.
—
1. The deadlift is poorly suited to a high training frequency. I’ve never derived any benefit from training the lift more than once per week; and even that is pushing it in terms of recovery if I’m squatting heavy within that same week. Generally speaking, I’ve had my best deadlift-sessions while training the no more than once every 8-12th day.
2. When increasing the weight for a movement, you need to pay attention to the percentage increase in load. This may seem like common sense, but people are prone to ignore it and only think of the increase in terms of poundage. Guys are sometimes stumped about why they lose a lot of reps when switching to a heavier set of dumbells. They go from 50 lbs x 8 for seated dumbbell presses to 55 lbs x […]

Original post by noreply@blogger.com (Martin Berkhan)

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Original post by healthhabits

Back when I was a kid, I had 4 types of taste buds: Sweet, Salty, Sour & Bitter
And then, they discovered that I (we) actually had a fifth taste bud specifically for savory foods like meat, cheese & mushrooms. This taste is commonly referred to as Umami (fun fact – in Japanese, umami means flavor or taste.)
And because they can’t leave well enough alone, some researchers in Australia have recently discovered a sixth form of taste.
.
And it just so happens to be a taste for FAT.
.
And how does this fat taste bud work?
Well, according to the researchers, “people with a high sensitivity for taste of fat actually eat less fatty food and have less likelihood of being overweight“.
Unfortunately, this also means that people with a low sensitivity for taste of fat are more likely to eat more fatty food and have a greater likelihood of being overweight“.
.
And there is nothing […]

Original post by healthhabits

Here is something that I think a lot of people overlook in their quest to lose body fat:
There is a major difference between BURNING Fat and LOSING fat.
Burning fat involves using your body fat as a fuel.
However this does NOT guarantee that you are losing body fat…

This is a common misconception.
If you are eating more than you need to, the fat your burned simply gets replaced by new fat.
That’s a WHOLE LOT of work, for ZERO results.
LOSING fat is just that, you burn body fat, AND you don’t replace it.
So they are very similar but they are NOT the same thing.
Lots of things can cause you to BURN more fat without guaranteeing you LOSE body fat.
Exercise comes to mind.
Think of all the claims you read:
“Burn 5 times more fat!”
“Increase fat burning by 120%!!”
They don’t really tell you that you will actually LOSE fat.  (It’s just implied.)
So here’s the truth:
You are […]

Original post by Brad Pilon

After a busy day, opening your front door and inhaling the savory, warm aroma of dinner cooking is a great feeling. Especially if you can take credit for it, even if you’ve been at work all day. The Crock Pot (which is actually a brand name of what is generically called a slow cooker) is a humble but ingenious kitchen appliance. If you can find the time to fill it with some assortment of meat and vegetables and a little broth or water, the Crock Pot will take it from there. While you head off to work or pull weeds in the yard or just lie on the couch and relax, the Crock Pot slowly works its magic.

Crock Pot recipes shouldn’t be too complicated or they defeat the whole purpose of using a Crock Pot. They should, however, contain a variety of ingredients so you can get all the flavor […]

Original post by Mark Sisson

There’s a lot to be said for mastering basic cooking techniques like properly grilling a steak, plain and simple. Here I’ve done just that yet to spice things up I roasted cauliflower with a little kick using smoked paprika. This might sound too basic but this is where choosing your ingredients makes all the difference. Grass-fed meats and organic produce are bursting with natural flavour. Delicious doesn’t have to mean complicated.
RECIPE:
2 x 6oz NY grass-fed steaks
1 tsp cracked black pepper (1/2 tsp per steak)
1/4 tsp salt
1 tbsp grape seed oil (or olive oil if preferred). Grape seed oil gets to a higher temp before burning so is ideal for searing on high heat.
1 head organic cauliflower – cut in florets
1/4 tsp smoked paprika
1/4 cup green olives – halved
1/4 tsp pepper
2 tbsp olive oil
drizzle agave or honey
Continue reading the Full Recipe Here and don’t forget to SUBSCRIBE to the HEALTHY IRISHMAN […]

Original post by thehealthyirishman

I have just spent the past hour jumping around to some of my favorite fitness blogs. A few guys touch on the idea of gaining muscle and losing fat at the same time. A common practice in some circles is to "bulk up and cut down". I'm not a fan of that approach, because it just doesn't make sense to me to put fat on your body on purpose. What I want to do in this post is point out a few fitness experts who have similar beliefs. I also want to hear feedback from other people who have successfully or unsuccessfully gained muscle while getting lean.

[One of my favorite activities is dock diving in the summer and then laying in the sun to dry off. Honestly, if I crafted a “perfect day”, this activity would be included…even better in the Caribbean where this picture was taken (not by me). […]

Original post by admin