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I used to make secret Costco trips. “Where are you right now?” a friend would ask over the phone. “Shh, don’t tell anyone, but I’m at Costco shopping for the party.” Giant shrimp platters and vats of cocktail sauce aside, Costco has become a part of my weekly life in shopping for my restaurant in California.

During my shopping trips, I started noticing how many trendy items Costco was stocking — items I’d usually purchase at my pricey natural foods store in a smaller size, for a higher price per unit. It seems the Costco shopper is increasingly opening up to low-carb items, superfoods, health foods, Asian-inspired foods, and alternative coffees — and the grocery giant is delivering on the trends. Here are some of my favorites that I’ve noticed lately.

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Filed under: Fitness