The Barbell Rises: Challenges and Opportunities

November 12, 2016

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Originally Posted At: https://breakingmuscle.com/feed/rss

The sport of weightlifting is growing faster than the supporting structure, but it’s a good problem to have.

Although the sport of weightlifting is nowhere near as popular as the mainstream sports of football and baseball, it is currently in a state of boom. Only a few years ago, most pundits considered the sport dead outside of Eastern Europe. But today, the sport is experiencing the greatest growth in its history, not only in the USA but in Asia, Latin America and even Africa as well. This growth has transformed the sport, but not without giving rise to some new challenges.

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