The English Muffin Is Not English at All — The Better Breakfast Sandwich

September 5, 2016

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http://www.thekitchn.com/feedburnermain

We hate to be the bearer of bad news, but English muffins did not originate in England. In fact, the British weren’t even aware of their existence until Thomas’s English muffins were imported from America in the 1990s.

Another shocker: English muffins are marketed as American muffins in British and Irish supermarkets. And that charming phrase, “nooks and crannies”? That first appeared in Thomas’s advertising campaign in the 1980s. So while it feels like an old-timey phrase, it was probably concocted in an ad pitch meeting sometime during the Reagan years.

Now that we’ve thrown all your muffin beliefs up into a tizzy, let’s back up a bit.

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